Tomas Corza / Performance Marketing

Google Ads Management & Optimization

Strategic Google Ads management focused on customer acquisition, conversion tracking, and advertising efficiency. From Search and Shopping to Performance Max, I help businesses structure, measure, and optimize campaigns around meaningful business results.

Google Ads Management Packages

Campaign Management for Every Stage of Growth

Whether you're launching your first Google Ads campaign or managing an established e-commerce account, choose the level of support that fits your advertising needs.

Package 01 / Essential

Google Ads Essentials

A focused management package for businesses seeking professional oversight of a smaller Google Search advertising account.

Starting at

$500 /month

Monthly management

  • One Google Ads account
  • Up to 2 Search campaigns
  • Keyword research and targeting
  • Ad copy development
  • Negative keyword management
  • Budget and bid monitoring
  • Conversion tracking review
  • Monthly performance report

Package 03 / E-Commerce

Google Shopping & Performance Max

Specialized management for Shopify and e-commerce businesses using Google Shopping, Search, and Performance Max to acquire customers and generate online sales.

Starting at

$1,200 /month

Monthly management

  • One Google Ads account
  • Up to 8 active campaigns
  • Search and Shopping management
  • Performance Max optimization
  • Merchant Center diagnostics
  • Product feed quality review
  • Conversion value tracking review
  • ROAS and acquisition cost analysis
  • Product-level performance review
  • Monthly performance reporting
  • Monthly strategy consultation

All prices are starting rates in USD. Advertising budgets are paid separately by the client. Final management fees depend on account complexity, campaign volume, and service requirements. New account builds, complex tracking installations, feed integrations, and third-party software may require additional fees.

One-Time Services

Google Ads Audits, Setup & Tracking

Need a second opinion, an account setup, or help identifying measurement problems? Start with a focused project.

Google Ads Account Audit

An assessment of campaign structure, keywords, bidding, conversion goals, budgets, and performance. Includes a prioritized set of recommendations for improvement.

From $250

One-time assessment

Google Ads Account Setup

Initial account configuration, campaign structure, keyword planning, ad development, and launch preparation for a defined campaign scope.

From $350

One-time setup

Conversion Tracking Audit

Review Google Ads conversion actions, GA4 integration, attribution settings, purchase or lead tracking, and potential measurement inconsistencies.

From $200

One-time assessment

Areas of Expertise

Comprehensive Google Ads Management

Effective paid search requires campaign structure, accurate measurement, and continuous performance analysis.

Google Search Advertising

Keyword research, search intent analysis, ad copy development, negative keywords, bidding strategy, and search campaign optimization.

Google Shopping

Shopping campaign management, product segmentation, Merchant Center diagnostics, and product-level performance analysis.

Performance Max

Performance Max campaign structure, asset group management, product selection, creative testing, and conversion optimization.

Conversion Tracking & GA4

Review conversion actions, Google Analytics 4 integrations, purchase tracking, lead measurement, and attribution settings.

ROAS & Acquisition Analysis

Evaluate return on advertising spend, acquisition costs, conversion value, and campaign economics to inform decisions.

Shopify & E-Commerce Analytics

Analyze advertising performance alongside Shopify sales, product performance, customer acquisition, and available margin data.

My Process

A Data-Driven Approach

Each engagement begins with understanding your business economics and existing advertising performance.

STEP 01

Audit

Review account structure, performance, conversion tracking, spending, and business objectives.

STEP 02

Strategy

Define campaign priorities, targeting, budgets, measurement goals, and optimization opportunities.

STEP 03

Execution

Implement agreed campaign changes, test advertising approaches, and monitor performance.

STEP 04

Optimization

Review campaign data, identify inefficiencies, refine strategy, and communicate results.

Performance Beyond the Dashboard

Advertising Performance Is More Than ROAS

My background in e-commerce and growth marketing informs how I approach Google Ads. Beyond clicks and conversions, I examine advertising costs, customer acquisition, product availability, order values, and profitability where reliable data is available. The objective is to make advertising decisions that support sustainable business performance, not simply improve isolated platform metrics.

Frequently Asked Questions

Common Questions About Google Ads

Is my advertising budget included?

No. The management fee covers the agreed advertising services. Your advertising spend is billed separately by Google through your own account.

Can you work with an existing Google Ads account?

Yes. Existing accounts can be reviewed and optimized. An initial audit helps identify structural, measurement, and performance issues before making major changes.

Do you manage Google Shopping and Performance Max?

Yes. These services are available for eligible e-commerce businesses, including Shopify stores, subject to Google Ads policies and Merchant Center requirements.

Can you fix Google Ads conversion tracking?

Conversion tracking can be audited to identify configuration problems, missing conversions, duplicate actions, and attribution inconsistencies. Implementation and repairs are scoped separately when necessary.

Do you guarantee a specific ROAS?

No. Advertising performance depends on competition, pricing, conversion rates, customer demand, budgets, and other factors. Management focuses on structured testing, accurate measurement, and continuous improvement.

Will I retain ownership of my Google Ads account?

Yes. Clients retain ownership of their advertising accounts and grant the permissions necessary for the agreed services.

Start Improving Performance

Make More Informed Advertising Decisions

Whether you need a Google Ads audit, ongoing campaign management, or specialized e-commerce advertising support, get in touch to discuss your goals and account needs.

Request a Consultation →