JTBD Theory and Music
I discuss how the JTBD theory approach can help uncover the deeper reasons why people listen to music.
Jobs to be Done Template (JTBD Theory)
This jobs to be done template is intended to explain the basic idea of JTBD theory and its benefits.
Creating SEO Youtube Content
A description and visualization of my process for creating SEO Youtube content.
Miles Davis Performance Reflection Essay
A musical performance reflection essay by Tomas Corza.
Louis Armstrong Performance Reflection Essay
A musical performance reflection essay by Tomas Corza.
Generative AI Use Case: Content Writing
Example of a generative AI use case, writing content by Tomas Corza.
Generative AI Use Case: Mission and Vision Statement Writing
Example of a generative AI use case, writing mission and vision statements by Tomas Corza.
How I Use ChatGPT to Uncover Jobs to be Done
An article describing how I use AI to conduct consumer research and uncover jobs to be done by Tomas Corza.
Jobs to be Done Template: Instagram Strategy
A jobs to be done template for writing instagram strategy. Using the market example of “Cultural enthusiasts trying to experience new artist discovery in the Los Angeles electronic music scene”
Jobs to be Done Template: Transportation Market Job Map
A template jobs to be done job map. With a transportation market example.
Jobs to be Done Template: Opportunity Landscape
This is a template jobs to be done resource I created for building opportunity landscapes. With a free blank downloadable template.
Jobs to be Done Template
A template jobs to be done for job mapping with a free downloadable blank template.
Intercultural Communication in a Multicultural Workplace
This paper depicts a culmination of my experiences and research regarding communication within culturally diverse workplaces.
I Tomas Corza explore the impact of cultural backgrounds on communication styles, drawing from research on high and low context communication cultures, individualistic versus collectivistic worldviews, and the significance of nonverbal cues.
African Theology and Monotheism
An analysis and reflection on the readings mentioned in the citation section. Which delivers value by providing tools for traversing the complexities of intercultural communications by Tomas Corza.
Santeria and Christianity
A comparative analysis of Santeria and Christianity. Which delivers the value of cultural understanding.
Converging Realities
A 2021 analysis of education, population, religion, politics, economics, and the impacts of COVID-19 by Tomas Corza